Reading time: About 5 minutes, 1000 words
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This issue is https://7forsunday.com/75
Author: Craig Constantine
I am a creative
It’s a good day, any time I can find an excuse to link to A List Apart. This piece doesn’t need an excuse to be linked. Nearly every sentence in it starts with “I am a creative…” and makes it read like some sort of manifesto… or the beginning of a communal incantation at some Creatives Anonymous meeting in a church basement.
I am still 10 times faster than people who are not creative, or people who have only been creative a short while, or people who have only been professionally creative a short while. It’s just that, before I work 10 times as fast as they do, I spend twice as long as they do putting the work off. I am that confident in my ability to do a great job when I put my mind to it. I am that addicted to the adrenaline rush of postponement. I am still that afraid of the jump.
~ Jeffrey Zeldman from, I am a creative.
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That quoted bit isn’t better than several other bits. Rather, I wanted to point to that “addicted to the adrenaline rush of postponement” to say that verily (be sure to read the example use of verily related to aviation) this used to be me. These days I’m addicted to the adrenaline rush of postponing… and then entirely abandoning whatever it was. Also, I am still afraid of the jump.
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Memory
Sometimes you don’t know the value of a moment until it becomes a memory.
~ Gunnar Freyr
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Diverse, distributed and interesting
A small platform—like a family restaurant, or an indie bookstore—can be run by a small group of passionate people. Possibly, it can even be run by one person. Things are too big, when they get big enough that everything needs to be normalized (specified, rules based, flow charted, committee decided and charted.)
The future of the internet that most excites me is also, in many ways, a snapshot of its past. It’s a place where the Neil Gaiman’s of the world don’t need to feed their thoughts into an engagement engine, but can instead put out a virtual shingle on their own small patch of cyberspace and attract and build a more intimate community of like-minded travelers. This doesn’t necessitate a blog — podcasts, newsletters, and video series have emerged as equally engaging mediums for independent media production. The key is a communication landscape that is much more diverse and distributed and interesting than what we see when everyone is using the same two or three social apps.
~ Cal Newport from, Neil Gaiman’s Radical Vision for the Future of the Internet
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It comes down to engagement versus contribution. A large platform is one where engagement is rewarded (time spent on the platform, ads viewed, affiliate links followed, likes given, etc.) and a small platform is one where contribution is rewarded. What makes small platforms and spaces potentially great is that everyone’s contribution can be seen. “I see what you did there,” is both how culture is created and how cultural norms are enforced.
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Worth
The real measure of our wealth is how much we’d be worth if we lost all our money.
~ John Henry Jowett
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Confusion
Sure, it’s been thousands of years, but has anything really changed?
Once my curiosity was piqued, I could see a bit of curdling in some of the men around me, too.
They struggled to relate to women. They didn’t have enough friends. They lacked long-term goals. Some guys — including ones I once knew — just quietly disappeared, subsumed into video games and porn or sucked into the alt-right and the web of misogynistic communities known as the “manosphere.”
~ Christine Emba from, Men are lost. Here’s a map out of the wilderness.
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This article was interesting… but I didn’t feel like it offered any answers. Then again, I’m no longer the target audience (man, of a certain age), so perhaps it simply didn’t “land” with me. On the other, other hand, I do think it’s worth a read.
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Happiness with Matt Phelan
What role do emotions and energy play in creating meaningful connections and achieving success in podcasting and life?
Matt Phelan joins Craig Constantine to explain how he manages to measure happiness without making it a pointless metric and to reveal the profound impact of podcasting on personal connections in the world of employee happiness research.
For 10 years I ran a marketing agency, I know how the world works and getting big names on your podcast is really good […] But then I have to remind myself: The whole point of the podcast, for me, was the discovery of really interesting people […]
~ Matt Phelan, 10:05
Matt Phelan and Craig Constantine lean into podcasting, happiness measurement, and the authenticity of dialogues. Their conversation evolves into a reflection on personal and professional paths, transcending the mechanics of podcasting to highlight the emotional bonds it can create.
Matt shares his experience with his podcast, “Happiness and Humans,” stressing the critical view that happiness shouldn’t be reduced to a quantifiable metric, as it risks losing its essence. He reflects on his decade-long journey, concluding that failing to align himself with the natural energy flow resulted in significant time lost on unfruitful endeavors. This insight shapes a broader conversation about the importance of surrendering to the flow, influencing his life philosophy and his approach to the podcast.
Further, Matt explains his decision to spotlight insightful, yet possibly overlooked, stories and research over pursuing notable figures, thereby staying true to his podcast’s aim to uncover novel perspectives on employee happiness and well-being.
Takeaways
The importance of authenticity in podcasting — focusing on meaningful conversations rather than chasing high-profile guests enhances the value of the content.
The futility of rigid metrics for happiness — emphasizing that once happiness becomes a target, it loses its significance as a genuine metric.
Following the natural flow — a decade-long reflection revealed the inefficiency of going against the natural current, underscoring the importance of energy alignment in personal and professional endeavors.
Highlighting lesser-known research — choosing to feature insightful stories and research from individuals who may not be widely recognized can uncover unique perspectives on topics like employee happiness.
Emotional connections through podcasting — conversations that dive into personal feelings and experiences can create stronger, more meaningful connections with the audience.
Challenging conventional success metrics in podcasting — success can be more authentically measured by the impact on individuals and the personal connections formed, rather than just viewership or listener counts.
The transformative power of self-reflection — reviewing past actions and decisions, such as the allocation of time and energy, can lead to more effective and fulfilling future endeavors.
Resources
Happiness and Humans — Matt Phelan’s podcast exploring themes around happiness in the workplace, featuring insights from various professionals and researchers.
The Happiness Index — Matt’s book, discussed in this episode.
The Happiness Index — A platform and company founded by Matt and his partners, offering tools and services to measure employee engagement and happiness.
https://www.linkedin.com/in/matthewphelan/ — Matt on LinkedIn
Freedom to Be Happy — Matt’s first, self-published book based on insights and data gathered from measuring employee happiness in over a hundred countries.
(Written with help from Chat-GPT.)
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Music
We can set our deeds to the music of a grateful heart, and seek to round our lives into a hymn—the melody of which will be recognized by all who come in contact with us, and the power of which shall not be evanescent, like the voice of the singer, but perennial, like the music of the spheres.
~ William Mackergo Taylor
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Dividing cake
What’s a system for fairly dividing— actually… What does “fair” even mean? If we’re dividing up cake, is fair equal size shares? …or shares proportional to each person’s daily caloric requirements? …or their average recent caloric deficit (so starving people get the cake)? And that’s just cake. What if you want to divide up something important, like say, geographically divide a State into voting districts?
In the first step, one party draws districts on the map. However, unlike regular redistricting, in which they draw the exact number of districts needed, our process requires the first party to draw twice that number of half- or sub-districts. Like full electoral districts, these half-districts must have equal populations and be physically contiguous. Many states also have requirements for district compactness, which would apply to this first stage of map drawing too. We also don’t allow “doughnut” districts – where one district is entirely surrounded by another district.
In the second step, the other party chooses how to pair neighboring half-districts into full-size districts.
Even if each party acts entirely in its own interest, attempting to maximize its own chances of winning the most districts, the fact that the process is split into these two stages holds each party’s ambitions somewhat in check.
~ Benjamin Schneer, Kevin DeLuca and Maxwell Palmer from, How politicians can draw fairer election districts
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Like my examples for possible meanings of “fair” for dividing cake, there are many possibilities for what would be “fair” for voting district maps. To date, every solution has been to have some third party (a commission whose composition itself is contentious) draw the maps and then have judicial review (with the judges themselves also being contentious). The system laid out above is brilliant. One side draws up a map, and the other side chooses how to assemble the map into voting districts.
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March 03, 2024 — #74
Reading time: About 5 minutes, 900 words
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This issue is https://7forsunday.com/74
Do not hoard ideas
Holding on to a lot of ideas takes a great deal of time and energy. If, like me, you’re a systems person you can make things much worse. I can build personal knowledge systems, slipboxes, databases, custom software and bend all sorts of technology into new shapes. It turns out—as I hope you’ve already guessed—that if you have too many ideas, and then build and deploy a bunch of clever tools and systems, you just end up with even more ideas. (There isn’t quite an XKCD for that, but number 927 is close.)
One of the few things I know about writing is this: spend it all, shoot it, play it, lose it, all, right away, every time. Do not hoard what seems good for a later place in the book, or for another book; give it, give it all, give it now. The impulse to save something good for a better place later is the signal to spend it now. Something more will arise for later, something better. These things fill from behind, from beneath, like well water.
~ Annie Dillard from, Spend it all every time
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Building tools and systems is also a terrific way to hide. It’s a variation of the old idea that I cannot start on the real work until I get all this other stuff organized and cleaned up and set up and just so.
Instead, I’m so much happier if I simply take something that brings me joy, and share it.
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Perspective with Giles D’Souza
What is the interplay between embracing personal challenges and letting go of unnecessary burdens in shaping a fulfilling life and practice?
Giles D’Souza shares his journey from navigating the bustling streets of Mumbai to finding tranquility in movement, as he and Craig Constantine unravel the essence of living fully in the moment amidst the chaos of modern life.
You can take this time for yourself. You can take this time for your clients— take this time for this— and anything above that is it’s fine. Just let it go.
~ Giles D’Souza, 3:15
Giles D’Souza and Craig Constantine navigate the relationships between work, personal growth, and the concept of living fully in the moment. Giles shares his transformative experience of returning from a long journey overseas, which provided him with a fresh perspective on balancing work and personal life. He emphasizes the direct correlation between work and income, especially as a self-employed individual, and how stepping away allowed him to reassess and prioritize his time and activities upon returning. This segment of the discussion highlights the importance of finding equilibrium between professional commitments and personal well-being, suggesting that a deliberate pause can lead to a more fulfilling and intentional way of living.
The conversation also gets into the philosophical, exploring concepts of consciousness, the significance of the present moment, and the universal human experience of navigating life’s fleeting nature. Giles reflects on the practice of mindfulness and the art of letting go, sharing personal anecdotes that underscore the power of focusing on the present to alleviate the burdens of past grievances and future anxieties. This part of the conversation considers the impact of external environments on well-being, with Giles discussing the challenges of living in Mumbai, a city with significant pollution, and how it has influenced his desire for a life closer to nature. Through these discussions, the conversation weaves together themes of personal development, environmental awareness, and the pursuit of simplicity and clarity in a complex world.
Takeaways
The importance of balance — discussing the challenge of managing work and personal life, especially when self-employed, and the value of taking breaks to reassess one’s priorities.
The power of mindfulness — exploring how being present and letting go of past and future worries can significantly improve mental well-being and perspective on life.
Environmental impact on lifestyle — sharing personal experiences of how living in a polluted city can influence one’s health and happiness, and the longing for a life closer to nature.
The significance of the present moment — emphasizing that every second is precious and should be lived fully, whether it’s through work, leisure, or simply being.
The transformative effect of travel — reflecting on how travel can expand one’s perspective, not by ticking off checklist items but by deeply experiencing and immersing oneself in different cultures and environments.
The philosophical exploration of consciousness — delving into the nature of consciousness, the miracle of waking life, and the profound impact of considering our place in the universe.
The aspiration for a sustainable and peaceful living environment — dreaming of a life in the mountains, self-sufficient and in harmony with nature, highlighting the desire for simplicity and tranquility away from urban chaos.
Resources
@one.meal.monster — Giles D’Souza on Instagram
DarkSky International — The conversation touches upon the importance of the night sky
(Written with help from Chat-GPT.)
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Chance
In the blink of an eye, something happens by chance—when you least expect it—sets you on a course that you never planned, into a future you never imagined.
~ Nicholas Sparks
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A package deal
I often find myself drawn into looking at what other creatives are looking at; I find interest in that second degree of separation. I may be interested in a particular creative person, but only if I’m interested in their specific work. But nearly every creative person I encounter, I’m always asking (literally, or in my internal dialog): Where did they get that idea? What were the inspirations that led to that composition. I suppose that’s right next to being interested in the creative process itself—but that’s not quite it. I don’t really want to know how they do what they do. I want to know who they are, and why they do what they do.
The key thing is that unique minds have to be accepted as a full package, because the things they do well and that we admire cannot be separated from the things we wouldn’t want for ourselves or look down upon.
~ Morgan Housel, from Wild Minds
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I think it was Homer (Simpson, I mean) who said, just because you are unique, doesn’t mean you are useful. That too harsh by half. It’s not necessary that one be useful (but it’s nice if you want to be able to say, buy food or put a roof over your head.) I want to push back against ‘ol Homer there and amend that to be: Just because you are unique, doesn’t mean people will understand you.
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Reflecting with Rob Wreglesworth
What strategies and challenges are involved in creating, refining, and promoting a podcast to reach a broader audience while maintaining its authenticity and personal enjoyment for the host?
Rob Wreglesworth and Craig Constantine dive into the challenges of podcasting, focusing on the unexpected joys and hurdles they encounter.
The willingness of of people to lend their time so generously I think is probably the thing that surprised me the most
~ Rob Wreglesworth, 2:11
One of the key topics they explore is the impact of podcasting on connecting with people they previously thought were out of reach. Rob shares his astonishment at how podcasting has opened doors to in-depth conversations with innovators and leaders who would otherwise be inaccessible. This revelation highlights podcasting’s unique power to facilitate meaningful dialogue and share insightful stories with a wider audience.
[Something might be] mundane and old hat to me, but could be really interesting and insightful to a listener. So I’ve gone to the other end of the spectrum now and just decided to ship the whole conversation pretty much unedited—unless there’s any horrendous bits that need cutting out. That’s definitely helped me cut down [time spent].
~ Rob Wreglesworth, 19:25
Another significant part of their conversation revolves around the technical and creative aspects of podcasting, such as editing and the use of AI tools. They discuss the delicate balance between over-editing and maintaining the authenticity of the conversation, emphasizing the importance of letting the natural flow of dialogue guide the editing process.
Additionally, they touch on the innovative use of AI, like ChatGPT, to enhance the podcasting process, from generating episode notes to improving show discoverability. This exploration sheds light on the evolving landscape of podcasting, where technology plays a crucial role in enhancing content quality and listener experience.
Takeaways
The power of podcasting — reveals its unique ability to connect with thought leaders and innovators previously considered unreachable, highlighting the medium’s capacity for in-depth and meaningful conversations.
The surprise of generosity — discusses how individuals are often more willing to share their time and stories on podcasts than expected, offering rich, engaging content for listeners.
Editing for authenticity — explores the balance between editing content for clarity and preserving the natural flow of conversation, emphasizing the importance of authenticity in engaging the audience.
The use of AI in podcasting — touches on innovative ways to utilize AI tools like ChatGPT for enhancing the podcasting process, from generating episode notes to improving show discoverability and listener engagement.
The challenge of verbal ticks — addresses the continuous effort to improve speaking skills, including the identification and reduction of verbal ticks, to ensure clear and effective communication.
The evolution of content strategy — considers the decision-making process behind what content to edit out and what to keep, aiming to deliver the most value to listeners while maintaining interest and relevance.
The impact of episode notes and SEO — evaluates the effectiveness of various methods for enhancing podcast discoverability, including the debated value of publishing full transcripts for SEO purposes.
Resources
Innovate Eco — Rob’s podcast.
https://innovate-eco.com/ — The Innovate Eco web site.
https://www.instagram.com/innovate_eco/ — Rob is @innovate_eco on Instagram.
https://www.linkedin.com/in/robwreg/ — Rob on LinkedIn.
(Written with help from Chat-GPT.)
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Conversation
Good conversation mixes opinions, feelings, facts and ideas in an improvisational exchange with one or more individuals in an atmosphere of good will. It inspires mutual insight, respect and, most of all joy. It is a way of relaxing the mind, opening the heart and connecting, authentically, with others To converse well is surprising, humanizing and fun.
~ Paula Marantz Cohen
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Connecting and respecting
The idea of narrowing the number of people we’re intending to serve with our creative efforts is freeing. Kevin Kelly‘s 1000 True Fans is liberating in the sense that it frees us from having to imagine: How am I supposed to create something that excites and engages with millions of people. But even “just” those 1,000 fans is a daunting group to imagine.
It turns out that finding, connecting and respecting a small group of supporters and customers always outperforms the hustle for more. And that if you can create a remarkable story that’s worth spreading, it’ll spread. Not because you need it to, but because your customers do.
~ Seth Godin from, The reluctant spammer
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Unfortunately, I’ve not yet found my people. Yes, certainly, people tell me they love what I create—but I’ve not yet found something that goes beyond being interesting to people. I’ve not yet found something that solves a problem for them… Excites them to action… Enables them to create something of their own…
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Foundations
If you have built castles in the air, your work need not be lost; That is where they should be. Now put the foundations under them.
~ Henry David Thoreau
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Awareness with Anna Bezuglova
What role does sacred practice play in daily life and how can it transform mundane activities into meaningful experiences?
Anna Bezuglova transforms the mundane into sacred practice, challenging our perceptions of daily life and movement with insights from her unique journey and teaching philosophy.
“The dialogue of sacredness of deep meaning is something that is often connected to daily things. It’s not only the physical practice that I treat in such a way but also just daily moments and living life. Being present to it all the time— and it doesn’t matter whether I’m doing an official session of practice, or I’m driving a car, or I’m talking to my husband, or I’m teaching a class, or I’m just walking down the road. I think this mindset shifts something in the way you do things day to day.”
~ Anna Bezuglova, 3:00
In a deeply reflective conversation, Anna describes how she treats daily practices as sacred, a wisdom imparted by her Zen teacher. She shares her journey of recognizing the sacredness in her routines, initially performing practices that outwardly seemed sacred to others but later realizing their intrinsic value to herself. Anna emphasizes the importance of being present in every moment, whether it’s in a structured practice session or the simple acts of daily living, highlighting how this mindset transforms the mundane into something deeply meaningful.
Anna’s reflections extend into the lessons learned from her father, a martial arts teacher and a Buddhist, who, despite never directly teaching her martial arts, deeply influenced her perspective on life and practice. She recounts growing up in the challenging times of the 1990s in Russia, drawing resilience and a unique outlook from her parents’ examples. This background informs her teaching philosophy, where she advocates for a holistic approach to movement that intertwines physical, cognitive, and emotional aspects.
Anna argues for the significance of continuous change, consistency, and awareness in practice, underlining how these elements contribute to a fulfilling and transformative journey. Through her narrative, she challenges listeners to see movement not just as physical exercise, but as a comprehensive method to engage with life, fostering change, and personal growth.
Takeaways
The sacredness of daily practice — a reflection on how integrating conscious intention into routine activities transforms them into meaningful practices.
The influence of upbringing — discussing how parental examples, especially in the face of adversity, shape resilience and perspectives on life and practice.
The concept of change in practice — emphasizing that constant evolution and adaptation in one’s practice mirrors the dynamic nature of life itself.
The importance of awareness — highlighting how paying attention to the body’s movement and presence in space can significantly improve one’s practice and overall well-being.
The role of a teacher — the necessity of embodying the principles one teaches, as coherence between words and actions fosters trust and facilitates learning.
The power of coordination — explaining how developing coordination through movement practices can enhance the ability to adapt and succeed in various aspects of life.
The commitment to long-term learning — advocating for the importance of dedication and persistence in practice to experience genuine transformation.
Resources
Having a Practice — Anna’s blog post mentioned by Craig.
The Bamboo Body — Anna Bezuglova’s movement school in Barcelona based on Ido Portal teachings.
@anna.bamboo — on Instagram
The Bamboo Body — on YouTube
Feldenkrais Method — A movement pedagogy designed to improve body awareness and enhance movement efficiency through gentle exercises and mindful practice. The method was developed by Moshé Feldenkrais and is used worldwide to assist in rehabilitation and promote physical and mental well-being.
Ido Portal Method — A holistic approach to movement culture pioneered by Ido Portal, focusing on developing strength, mobility, and the physical and mental aspects of movement practice. It encourages exploration of various disciplines, from martial arts to dance.
(Written with help from Chat-GPT.)
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Embodied
I could do a lot worse than sitting staring at trees. We know they’re alive, and yet they’re so still.
Trees are the longest-living life form we know, and manifest their temporal and geographic histories within their very bodies. In both form and function, trees tell the stories of their individual past, which is intimately connected to the history of their microenvironments as well as that of the planet. This distinctive and intimate relation between trees and their temporal and geographic histories is what we call the ‘embodied history of trees’.
~ Dalia Nassar from, Rooted
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“You must understand, young Hobbit, it takes a long time to say anything in Old Entish. And we never say anything unless it is worth taking a long time to say.” ~ JRR Tolkien
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