Audio Drama – with Scott Edward Smith

Lean into the world of audio drama with Scott Edward Smith, as he transforms historical figures into compelling stories, revealing how he reshaped his approach to storytelling to bring theater to the radio.

As a writer, as a producer, and quite often as the director, I’m taking material that is meant to be seen. And being told you have to make this work in audio—nobody’s going to see what you think— and having to transform… it wasn’t story, it was words. So that the words were more specific. […] It changed how I wrote and also how I spoke, because I had to learn this medium, which gives you no visuals. You have nothing to work with. You just can’t say the things that you do in a play, or a movie or, a television show.

~ Scott Edward Smith, 4:20

Scott Edward Smith and Craig Constantine dig into the world of audio drama and its resurgence in the era of COVID-19. Scott shares his journey from writing for television, movies, and theater to embracing audio dramas due to the pandemic’s impact on traditional media outlets. He highlights how it forced him into the realm of audio storytelling, transforming his approach to narratives and character development.

With historical figures as his subjects, Scott crafts one-person plays that bring these personalities to life, emphasizing the shift from visual to auditory storytelling. This transition, he notes, required a nuanced understanding of how to convey stories solely through sound, making every word and effect crucial in painting vivid pictures for the audience.

Scott discusses several of his works, including audio dramas about Wallace Simpson, Marilyn Monroe, and James Dean, explaining how each project adapted to the audio format’s unique demands. He reflects on the creative process, from the initial concept to the detailed execution, integrating sound effects and music to enhance the listener’s experience.

The conversation also touches on the technical aspects of producing audio dramas, such as segmenting stories for listener convenience and the strategic use of sound to evoke specific settings and emotions. Through these discussions, Scott illustrates the power of audio drama to captivate and engage audiences, offering a theater-like experience through the intimate medium of podcasting.


Adapting to new mediums—how a seasoned writer transitions from traditional stage and screenwriting to audio dramas due to the constraints posed by the COVID-19 pandemic.

The power of sound in storytelling—exploring the use of audio effects and music to create vivid, immersive experiences in the absence of visual cues.

Evolution of narrative techniques—reflecting on how the necessity to focus purely on audio has refined writing and directing approaches, emphasizing the importance of every word and sound.

Future of audio dramas—speculating on the ongoing role and potential growth of audio dramas in the broader landscape of entertainment and storytelling.

Historical figures as subjects—the creative process behind transforming the lives of iconic personalities into compelling one-person audio dramas.

Technical aspects of audio production—discussing the challenges and strategies involved in segmenting stories for an audio format, catering to listener habits and preferences.


Intimate Fame Podcast — An audio drama discussed in this episode, focusing on the stories of historical figures of Wallace Simpson, Marilyn Monroe, and James Dean.

Edinburgh Festival/ — Mentioned in the context of one of the audio dramas having been performed there, the Edinburgh Festival is a collective term for several arts and cultural festivals that take place in Edinburgh, Scotland, every summer.

(Written with help from Chat-GPT.)

Curious – with Suzi Nou

Suzi Nou joins Craig to discuss how passion and curiosity—for podcasting and anesthesiology—intertwine, revealing the depths of medical podcasting and the art of engaging conversations.

There is this breadth of what people recall— what people know. Medicine has advanced, and they might be stuck in their practice that they were doing five, ten years ago, with that technique because it works for them. It works really well. And I don’t want to say it’s a bad technique, but there’s newer techniques coming through, and those new techniques work really well in the hands of those people learning them and practicing them regularly.

~ Suzi Nou, 7:10

Suzi Nou and Craig Constantine meander through the intricacies of medical podcasting, the evolution of an anesthesiologist’s career, and the impact of podcasting on personal and professional growth. Suzi shares her experiences as the president of the Australian Society of Anesthetists during the pandemic, as a podcast host keen on exploring the vast landscape of medical advancements and techniques. She reflects on how podcasting served as an efficient tool to disseminate vital information during the early days of COVID-19, addressing the urgent queries of anesthesiologists nationwide.

I think as long as I am intrigued and curious about anesthetists in Australia, there’ll be something in there that makes me want to do it.

~ Suzi Nou, 26:20

The conversation also explores the creative challenges and opportunities presented by podcasting. Suzi discusses her vision for her podcast as a platform to showcase the depth of talent within the Australian anesthesiology community. Beyond the technicalities of medicine, they touch on the concept of “podfade” and the continuous quest for relevance and engagement in the podcasting space. Suzi expresses curiosity about the future directions of her podcasting endeavors, including a potential sabbatical in Europe and the concept of podcasting 2.0, which intrigues her due to its technical complexities.


The power of podcasting — how it serves as an efficient means to disseminate information rapidly.

Impact on personal and professional growth — podcasting as a tool for learning and improvement, enhancing questioning skills, and better engagement with trainees and patients.

Challenges of staying relevant — the concept of “podfade” and the continuous quest for engaging content and connection with the audience in the ever-evolving podcast landscape.

Creative side projects in podcasting — the potential for branching out into other areas of interest, such as podcasts aimed at children or exploring completely different topics, to keep the creative juices flowing.

The significance of networking — the importance of expanding one’s network through podcasting, which can facilitate connections and provide resources across the globe.

Personal anecdotes as learning tools — using personal experiences and stories to make complex topics more relatable and understandable for a wider audience, including non-specialists.


Suzi Nou — on LinkedIn

Australian Anaesthesia — Suzi Nou’s podcast.

ASA — The Australian Society of Anaesthetists: A professional association that supports and connects anesthesiologists in Australia.

Podcast 2.0 — An initiative aimed at evolving podcasting through new features and technologies.

(Written with help from Chat-GPT.)

Impact – with Danny Bauer

Danny Bauer reveals the strategic pivot to shorter podcast episodes, fueled by listener analytics, to redefine engagement in digital storytelling.

[The takeaway from the analytics was] people weren’t along with me. The super consumers— the super listeners— the super ruckus–makers weren’t. That’s what I call my audience. But at the end of the day, it’s a gift—it’s in service to the listener. Even though I would prefer to go deeper and longer, if people aren’t really consuming that, and growing from it, and enjoying that, then what’s the point? In some sense, I’m wasting my time.

~ Danny Bauer, 3:19

Danny Bauer is keen on optimizing his podcast episodes by tailoring them to better match the preferences of his audience, aiming for increased engagement through format adjustments. He highlights the significance of clearly identifying and naming one’s audience to ensure the content resonates deeply and meets their specific needs.

In life, you’re either a mercenary or you’re a missionary. Mercenaries are going to fight. They’re going to be scarcity minded. Craig has to lose for Danny to win, right. They’re going to compete in the same area, which is called podcasting. Or you’re a missionary and you’re generous, you’re abundant, you do the work even if you’re getting paid or even for free, right. And that’s what I’m doing with school leaders. With the free coaching, it’s because I’m a missionary. It’s about advancing the idea, the category, what we’re putting out and changing the world for the better, versus something that’s just for me.

~ Danny Bauer, 29:50

In his work supporting educators, Danny is committed to offering resources and strategies that bolster leadership skills, fostering a supportive network that empowers school leaders to navigate the complexities of their roles with confidence and innovation.


Optimization of episode length — the strategic shift to shorter podcast episodes, revealing that listener analytics show higher engagement for episodes under 20 minutes, leading to a content structure pivot.

Naming the audience — the importance of explicitly naming the audience to tailor the podcast’s content more effectively, enhancing connection and relevance.

Supporting educators — commitment to aiding educators, focusing on leadership development and community building to address the challenges faced by school leaders.


Better Leaders, Better Schools — Danny’s web site with information for school leaders, links to his podcast, blog and more.

Danny Bauer on LinkedIn.

Naming our Audiences — Inspired by this conversation with Danny, I started a conversation around how to name our audiences. ~Craig

(Written with help from Chat-GPT.)

Tension – with Kira Higgs

Kira Higgs joins Craig to discuss her podcast, “The Void Project,” where her exploration of creativity, learning, and growth unfolds through her self-imposed challenge of producing a limited, 10-episode series.

[…] that’s how the name for me personally, came to be, “The Void Project.” Oh, I’m avoiding this dark void. I’m avoiding this place, I’m afraid of being in. But then I find out, oh my God there’s nothing to be afraid of here. It’s fine. […] It looks like a void but it isn’t.

~ Kira Higgs, 13:54

Kira Higgs and Craig Constantine explore facets of podcasting and personal growth. Kira, discussing “The Void Project,” her 10-episode podcast series, reveals her journey into the world of podcasting. She emphasizes how this venture is a means for her to explore and express her creativity. The project is not just about producing content but is deeply intertwined with her learning process in handling technical aspects like recording and editing. This learning curve is a significant theme, as Kira candidly shares her experiences and challenges in acquiring these new skills.

A central topic that Kira touches upon is the concept of innate desire and creativity. She articulates her belief that human beings are naturally inclined to create and that this impulse should be embraced and nurtured. Her perspective is that true creative endeavors stem from a genuine, innate desire rather than external motivations like societal pressures or competition. This insight forms the basis of her approach to podcasting and creative work in general.

The conversation also touches on the metaphorical significance of the name ‘The Void Project.’ Kira explains that the name symbolizes her confrontation with and exploration of her fears and uncertainties. She describes the project as a journey of facing the ‘void’ – the unknown or feared aspects of her creative and personal life. This exploration leads to surprising revelations and personal growth, as she finds that what initially appeared daunting is, in fact, manageable and not as intimidating as perceived. The podcast becomes a platform for Kira to express these realizations and share her thought process during the pandemic, offering a unique blend of personal narrative and creative expression.


Significance of learning and growth — highlights the process of acquiring new skills in podcasting, such as recording and editing, and the challenges faced along the way.

Facing fears and uncertainties — discusses the metaphorical meaning behind ‘The Void Project,’ representing the confrontation with and exploration of personal fears and uncertainties.

Discovery and personal insights — the project serves as a medium for self-discovery, revealing unexpected insights and leading to personal growth.

Impact of external motivations — touches on the influence of societal pressures and competition, and how these factors differ from true, innate creative desires.

The process of creative expression — underscores the importance of expressing one’s unique voice and experiences through creative projects like podcasting.


Robert Fritz — mentioned as a friend and mentor to Kira, author of the book, The Path of Least Resistance for Artists (The Structure and Spirit of the Creative Process), focusing on the dynamics of creativity and creation. — Kira Higgs’ web site.

(Written with help from Chat-GPT.)

Constraints – with Julie Angel

Julie Angel describes herself as multi-passionate. She’s a filmmaker, author, podcaster, movement coach and breath-work expert. Julie joins Craig to share her insights on creativity and the transformative power of movement and breathing.

[…] you got to get out of your own way. And for me the sign of a really great conversation, or recording, is at the end of it I’m like— I always ask myself: Was that really good, or like, ‘meh’. And if it was really good, then it’s just like, ‘it was really good!’ Then if someone says, ‘what did you talk about?’ I’m not sure. I don’t know. I was just in it. […] My kind of deconstruction is how did I feel at the end of it. And that’s it.

~ Julie Angel, 20:40

Julie Angel, a filmmaker and parkour coach, describes the intricacies of her creative process and the challenges she faces in her work. She emphasizes the importance of feedback in creative pursuits, advocating for seeking critical perspectives from those who know and love her. This approach, she argues, is vital for maintaining objectivity and ensuring continuous growth in her craft.

Through the conversation, Julie reflects on the nature of creativity, highlighting the paradox of freedom in artistic expression. She recounts experiences where limitless options in filmmaking, contrary to expectations, proved to be daunting rather than liberating. This leads to a broader discussion about the necessity of constraints in fostering creativity, where she points out that limitations often spur innovation and novel approaches to storytelling and artistic expression.

Julie also explores the concept of flow state, particularly in the context of engaging dialogues and creative work. She describes this state as a measure of the quality of her interactions and creative output, where being deeply immersed in the process is a key indicator of success. Her insights extend to the realm of parkour coaching, where she draws parallels between physical movement and mental creativity. Julie underscores the transformative power of parkour, not just as a physical discipline, but as a medium for personal growth and self-expression.

She shares anecdotes and lessons from her coaching experiences, illustrating how parkour transcends physical boundaries and becomes a metaphor for overcoming life’s obstacles. This intertwining of physical and creative agility forms a central theme of the conversation, shedding light on Julie’s multifaceted perspective on life and art.


Creative Feedback — Julie Angel emphasizes the importance of seeking critical feedback from trusted individuals to maintain objectivity and foster growth in her creative endeavors.

Limitations in Creativity — She discusses how constraints can paradoxically enhance creativity, arguing that having too many options can be overwhelming and less productive for a creative mind.

Flow State in Conversations — Julie identifies the flow state as a key indicator of a successful conversation or recording, where being deeply immersed signifies quality and fulfillment.

Parkour as a Metaphor — Her experiences as a parkour coach reveal how the discipline serves not just as a physical activity but as a metaphor for overcoming life’s challenges, emphasizing personal growth and resilience.

Artistic Freedom versus Structure — She reflects on the challenges of having complete creative freedom, illustrating how structured limitations can actually spur more innovative and meaningful artistic work.

Interplay of Physical and Mental Agility — The conversation highlights the connection between physical movement in parkour and mental creativity, underscoring the parallel skills required in both realms.

Transformative Power of Movement — Julie delves into how movement, specifically through parkour, can be transformative, offering insights into its impact on personal development and self-expression.


  • — Julie’s website with various free resources, including a movement snacks guide and a crawling quadrupedal movement guide, along with her films, podcasts, and coaching information.
  • The Curious Midlife — Julie Angel’s podcast available as audio wherever you listen, and on YouTube with video.
  • Movement of 3 — Julie’s film made with three of her friends: “A film I made with my friends Annty Marais- parkour coach, mover, athlete; Fizz Hood – movement artist, stunt woman and parkour coach, & Shirley Darlington parkour coach with Parkour Generations. Women see. Women Do. Women Move.”
  • Breaking the Jump — Julie’s book about Parkour: “But more than a sport that most jaw-dropped onlookers can hardly comprehend, Parkour is an exploration of movement and a return to our body’s natural ability to run, jump, hang and move with fluidity.”
  • Ciné Parkour — “A cinematic and theoretical contribution to the understanding of the practice of parkour.”
  • British filmmaker Shane Meadows is mentioned in relation to his work and approach to filmmaking.
  • The 5 Obstructions is noted as a documentary featuring filmmaker Lars von Trier.

(Written with help from Chat-GPT.)

60 Seconds – with Mandell Conway

60 Seconds – with Mandell Conway

Mandell Conway and Craig Constantine discuss the art of generosity in podcasting, daily writing challenges, and the power of pushing through creative discomfort.

I’m building the material up. I’m building the reps. I’m getting better and then I can go and say, ‘okay this is the part that I want to keep.’ I’ll share this today. I’ll share this tomorrow. …or I’ll share this next year. But just get in that habit of doing the emotional labor. I think I want to be able to push through that. Versus just saying I would spend 20 minutes and that drained me— [then] ‘yeah, I’m out of here.’ What would happen if I just sat in it for a little longer.

~ Mandell Conway 24:55

Mandell Conway and Craig Constantine explore the concepts of giving and generosity. Mandell speaks about the importance of daily writing, acknowledging the emotional labor involved and discussing the benefits of creating a content backlog for challenging days. They emphasize that the primary goal should be writing, with publishing (in whatever medium) as a natural outcome of this consistent practice. Mandell also offers some perspective on the creative process, emphasizing the commitment required to share impactful stories with the world.

Daily Commitments — the importance of a daily writing or podcasting habit, consistency is key.

Emotional Challenges — writing can be emotionally taxing, but rather than avoiding it, sitting with the discomfort can lead to profound and emotional content. By accepting difficult moments in writing, individuals can develop resilience and produce better work.

Importance of Conversations — the value of discussions between like-minded individuals. Sharing ideas and experiences can spark new insights and innovative approaches to content creation and creative work.


Giving is Like — Mandell Conway’s web site with his daily email, The Daily Tithe.

Mandell Conway: Giving Within Community — Mandell Conway with Anne Roche on Roche’s podcast, How I Live Through This.

@mandellconway — Mandell Conway on Instagram.

(Written with help from Chat-GPT.)

Presence – with Pete Machalek

Presence – with Pete Machalek

Pete Machalek discusses presence, in-person, and in both audio and video mediums.

I do think there is something about the challenge of presenting to a camera that a lot of folks can benefit from practicing. […] It’s something that I recommend challenging yourself about, if your presence is something you want to get better at. There’s a visual component to it. [But] it’s certainly not all visual.

~ Pete Machalek 24:42

Pete Machalek and Craig Constantine explore some of the intricacies of presenting in both audio and video formats. They discuss the advantages of audio-only presentation, noting it limits what the audience can judge you upon. Some video presentation strategies and formats are discussed, including the challenge of accommodating different visual perspectives as seen by viewers. Pete also shares the evolution of his content creation, explaining experiences and improvements in his vlogging journey.


Medium Matters — The choice between audio and video content impacts how your audience perceives you. Audio content limits judgment to voice and content, while video adds a visual dimension, demanding attention to body language and other visual aspects.

Practice Makes Perfect — Improvement in content creation comes with practice and persistence. Your initial attempts may not be perfect, but experience refines your skills over time.

Embrace Challenges — Stepping into new formats, such as video, challenges your comfort zone and offers opportunities for growth in personal and professional presence.


Sage Presence — Empowering people to communicate their value in all the venues of today’s world.

Vlog with Pete Machalek and his partners.

(Written with help from Chat-GPT.)

Structure – with Moe Poplar

Structure – with Moe Poplar

Moe Poplar shares his expertise and insights on format, structure, and connecting with your audience.

“[…] what service are we providing to our audience? I think if you know what goes into your show— if your show has a format— You also can start building a level of trust with your listener so that they understand your agreement. Because nobody wants to listen to the podcast that says this is what we’re gonna talk about, this is what we’re gonna do, this is what we’re not gonna do… You know? We’re looking for people like us, who say the thing in a way that we would say it, so we can understand it.”

~ Moe Poplar 24:38

Moe Poplar brings his experience in producing and editing podcasts, as well as his various podcast projects, to this conversation. He highlights the importance of defining a clear format and structure for podcasts, emphasizing the role of a format in establishing a contract with the audience. Moe also touches on the significance of the host-listener relationship, where setting expectations and creating a rhythm in the podcast can enhance the overall listening experience.


Podcast Format and Structure — The importance of defining a clear format and structure for podcasts. Having a structured approach establishes a contract with the listeners, setting clear expectations for what to expect in the show.

Host-Listener Relationship — Building a strong host-listener relationship and the significance of creating a rhythm in the show, using music cues, and setting a comfortable tone.

Production and Editing — Experience in podcast production and editing underscores the value of a well-organized and thought-out podcast.


Podcasts Hella XP, Bunn Amigos and The Class of 1989

Moe Poplar’s web site, Ashy Feet

(Written with help from Chat-GPT.)

Connection – with Staci Boden

Connection – with Staci Boden

Staci Boden shares her journey from helping individuals turn dead ends into doorways to guiding leaders and change makers on their transformative paths through the art of following energy.

The question is, how do we navigate daily life. That’s really what following energy is about— it’s meant to be a practice to support individuals in learning how to navigate their daily lives while feeling connected with themselves.

~ Staci Boden ~18:28

An expert in somatic practices and a generous guide for those who’ve appeared in her life, Staci discusses her journey and the evolution of her podcast. Staci talks about her book, “Turning Dead Ends Into Doorways” and how her podcast transformed, becoming the “Following Energy” podcast. She emphasizes the importance of grounding oneself and paying attention to energy, which can lead to personal growth and a more compassionate world. Staci describes her role as a guide and change maker, supporting individuals and empowering them to make an impact, emphasizing the importance of taking life step by step.


Following Energy and Grounding — The concept of “following energy” as a practical way to navigate life. The importance of grounding oneself, slowing down, and paying attention to the energy in the present moment.

Evolution of her Podcast — Evolving to focus on following energy and birth. This shift aligns with the need for a new paradigm in the world and reflects her commitment to supporting individuals in their personal growth journeys.

Empowering Change Makers — Her role as a generous guide supporting individuals to make an impact.


Staci Boden’s web site,

Her book, Turning Dead Ends Into Doorways

Her podcast website or search for “Following Energy Podcast” wherever you listen.

(Written with help from Chat-GPT.)

Why – with Dave Closson

Why – with Dave Closson

Decision fatigue and productivity, discipline as a path to freedom, and self-reflection.

Better and better and more efficient and more effective, that’s great. It’s about continuous improvement. But I’ve discovered that it’s not just about getting better at what you do, it’s also about getting smarter about how you do it. That’s where the real freedom comes from. It’s like having a well-oiled machine that runs smoothly, and you don’t have to constantly tinker with it.

~ Dave Closson around 17:16

Craig Constantine and Dave Closson begin with finding one’s “why” and how it drives one’s actions and decisions. They stress that articulating a clear why-statement is key to staying focused and avoiding distractions. The conversation shifts to the role of processes and structure, with both speakers emphasizing that they can be liberating rather than constricting, as they help eliminate decision fatigue. Dave introduces the idea of having meaningful conversations with oneself as a way to navigate complex thoughts and emotions effectively.

For more about Dave Closson, see

The Significance of a Clear “Why”: Dave and Craig emphasize the importance of having a well-defined purpose or “why” in various aspects of life. (See Simon Sinek’s Start with Why)

Processes and Structures for Efficiency: Contrary to the notion that processes and structures stifle creativity, their role in providing freedom and reducing decision fatigue is highlighted.

Structured Self-Conversations: Dave introduces the concept of structured self-conversations, a valuable tool for introspection and problem-solving.

Continuous Improvement: The conversation touches on the idea that striving for continuous improvement is not just about getting better at what you do but also getting smarter about how you do it.

Balancing Structure and Flexibility: While processes and structures are valuable, it’s essential to strike a balance between structure and flexibility.

Importance of Restorative Practices: The conversation briefly touches on the significance of restorative practices.

(Written with help from Chat-GPT.)

Vibrant – with Alison Coates

Vibrant – with Alison Coates

Embracing change, making unconventional choices, and the courage it takes to be your authentic self in a world filled with expectations.

It feels like those connections are now beginning to come together. I was reading a newsletter from the [local forest group.] It must have been published two or three years ago. And when I first read it, I thought: “that’s interesting.” And then I read it recently, and every article and person mentioned in there, I know… I now know who they are, I can put a face to those people, and I know more of their story and who they are. So there’s something brewing about the people in this community.

~ Alison (around 13:30)

Craig Constantine and Alison Coates begin with Alison’s breathtaking view of the Kyles of Bute and the ever-changing weather patterns in a remote Scottish village. She shares how the natural beauty of the area has become an integral part of her daily life and how her move to the village has shaped her perspectives. They touch on the evolving dynamics between locals and newcomers in the community, and Alison’s potential (budding?) interest in capturing the stories of the people she has come to know. Finally, Alison reflects on her youngest child’s non-binary journey, emphasizing the importance of normalizing discussions about personal identity.

Embrace Change: Alison’s openness to new experiences and perspectives has led to personal growth and a deeper connection with her community.

Normalize Identity Conversations: Alison’s willingness to discuss her child’s identity and her community’s reactions demonstrates the importance of normalizing conversations about personal identity.

Impact of Authenticity: By being true to oneself, individuals can find happiness and inspire others to do the same.

Build Meaningful Connections: Alison’s interactions in her village highlight the value of building meaningful connections.

Community Resilience: Alison’s observations of her village’s changing dynamics demonstrate the resilience of communities in the face of change.

(Written with help from Chat-GPT.)

Clarity – with Ron Decter

Clarity – with Ron Decter

Craig Constantine and Ron Decter discuss the importance of moving towards dialogue rather than a typical Q&A format, making podcasts more engaging. Ron’s podcast, Simplest State, invites you to explore the mysteries of higher consciousness and the potential of the human mind. They also discuss the struggle of describing one’s show in a few words, highlighting the importance of clarity and coherence in conveying its essence to potential listeners.

Simplest State is for anyone who’s ever felt that there’s something more to life than the mundane, that there’s something beyond the daily routine of life or someone who’s ever felt that the power of the mind is something much more than we have harnessed so far.

~ Ron Decter, 10’48”


Embracing Dialogue in Podcasting: The conversation highlights the value of moving towards more conversational podcast formats. Shifting away from a journalistic question-and-answer style can add depth and authenticity to interviews, making the content more engaging for both guests and listeners.

Exploring Profound Topics: Ron Decter’s podcast, “Simplest State,” serves as a platform to explore profound subjects like higher consciousness, the power of the mind, and the philosophical aspects of the universe. Creating podcasts that delve into deep and thought-provoking themes can attract a niche audience seeking intellectual and spiritual exploration.

The Importance of Defining a Podcast’s Essence: The conversation underscores the significance of clearly defining a podcast’s essence in concise language. Using exercises like Eric Nuzum’s 10-word challenge can help creators refine their vision, leading to a better understanding of their content’s purpose and attracting the right audience for their show.


Simplest State — Ron’s podcast can be found wherever you normally listen.

Make Noise — Eric Nuzum’s book mentioned in this conversation.