So much of the job is more emotion and ‘heart work’ than it is ‘head work.’ The head comes in after, to look at what the heart has presented and to organize it. But the initial inspiration comes from a different place, and it’s not the head, and it’s not an intellectual activity.
~ Rick Rubin
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I think people want things that are really passionate, and often, the best version they could be is not for everybody… The best art divides the audience. If you put out a record, and half the people who hear it absolutely love it, and half the people who hear it absolutely hate it, you’ve done well, because it’s pushing that boundary.
~ Rick Rubin
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People – especially really smart people – have a tendency to attempt solving big problems (like earning a profit) without first solving more basic ones (like how you’ll get there). This is why the “Step 1, Step 3” joke resonates. And it’s why understanding the hierarchy of earning profit is so important.
~ Morgan Housel from, https://www.collaborativefund.com/blog/the-hierarchy-of-earning-profit/
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Oh, crikey! That’d be me. I too–frequently get frustrated when my “awesome idea” isn’t received the way I’d like it to be. I think it’s exactly the same step–two problem that Housel points out. I’m jumping over step 2. But in cases where I try to figure out step 2… *crickets* It occurs to me that there’s another way to address the issue: Stop chasing ideas that solve a problem that I have, and instead try to chase an idea that solves a problem someone else has.
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The Wrights’ story shows something more common than we realize: There’s often a big gap between changing the world and convincing people that you changed the world.
~ Morgan Housel from, http://www.collaborativefund.com/blog/when-you-change-the-world-and-no-one-notices/
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On one hand, we could simply define “changed the world” to be when people have actually noticed, or when the change is wide-spread. On the other hand, it’d be much more interesting to acknowledge that the change happens at the moment of the advance—the moment the Wright Brothers figured out controlled, powered flight. (It’s the “controlled” part that really made them first.) The challenge for us creatives… for those of us out trying to change the world… is how do we act during the gap. Do we keep working, quietly changing the world further? Do we stop working and start marketing? Or… something else? To quote William Gibson: “The future is here, it’s just not evenly distributed yet.”
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The world is filled with overconfident people. Overconfidence leads to malpractice, to fraud, and to broken promises. Overconfidence is arrogance. You don’t want an overconfident surgeon or even an overconfident bus driver. By definition, overconfidence leads to risky behavior and inadequate preparation. But the practice requires us to do our work without becoming attached to the outcome. It’s not overconfidence, it’s a practice of experiments that respect the pitfalls of hubris.
~ Seth Godin
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If culture is sufficient to establish what we eat, how we speak, and ten thousand other societal norms, why isn’t it able to teach us a process to make art? Isn’t it possible for the culture to normalize goal setting and passion and curiosity and the ability to persuade? It can. And you don’t have to wait for it to happen. You can begin now.
~ Seth Godin
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In the wrong environment, your creativity is compromised. At 30, I assumed my strengths would always be with me regardless of where I applied them. I was wrong. Truth is, your environment matters.
~ Scott Belsky
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To be an artist, you don’t have to compose music or paint or be in the movies or write books. It’s just a way of living. It has to do with paying attention, remembering, filtering what you see and answering back, participating in life.
~ Viggo Mortensen
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From this experience I learned what legendary writers call ‘killing your darlings’—the plot points and characters that detract from a novel. Sometimes you need to stop doing things you love in order to nurture the one thing that matters most.
~ Scott Belsky
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So people are getting what they asked for. Autonomy. Responsibility instead of authority. The chance to speak up and be heard. Most of all, the opportunity to be on the hook.
Not surprisingly, some people, particularly if they’ve been indoctrinated into the industrial mindset, don’t like this.
They can’t ask, “just tell me what to do.” The search for an A, the hope to be picked by someone in charge, the desire for perfect–it’s gone. So is the deniability that comes with following instructions.
~ Seth Godin from, https://seths.blog/2022/05/the-post-industrial-collision/
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I don’t know if what Godin points out is a common problem. I’m wondering if those who can’t make the shift mentioned by Godin are simply surrendering too soon. Modern life is complicated—the most clever thing the devil ever did was convince people the Internet was easy! The more time you spend knee-deep in technology the sooner you learn that you have to be able to throw your arms up and tap-out. That’s useful in some situations (all of life that touches technology) but would look exactly like idunnoitis in a business setting.
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It is essential to get lost and jam up your plans every now and then. It’s a source of creativity and perspective. The danger of maps, capable assistants, and planning is that you may end up living your life as planned. If you do, your potential cannot possibly exceed your expectations.
~ Scott Belsky
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Most people to this day think of [the sciences and the arts] as so radically different from each other. But I want to posit a different way to look at it. It comes from what I think is a fundamental misunderstanding of art on the part of most people. Because they think of art as learning to draw or learning a certain kind of self-expression. But in fact, what artists do is they learn to see.
~ Ed Catmull
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To be a successful creator, you don’t need millions. You don’t need millions of dollars or millions of customers, clients, or fans. To make a living as a craftsperson, photographer, musician, designer, author, animator, app maker, entrepreneur, or inventor you need only 1,000 true fans.
~ Kevin Kelly
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You cannot sell your talent, your genius; as soon as you do, you are a prostitute. You can sell your work, but not your soul.
~ John Ruskin
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To create art we make choices. We do it with intent, seeking to make a change for certain people. When we find that our choices didn’t succeed, vulnerability with lots of personal angst is an available choice. The alternative is to learn from what didn’t resonate. Was it our choices in how we did the work, or did we bring this work to the wrong audience? You are not your work. Your work is a series of choices made with generous intent to cause something to happen. We can always learn to make better choices.
~ Seth Godin
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What we seek out is someone who sees us and consistently keeps their promises to bring us the magic we were hoping for. Someone who has committed to rhyming with what they did yesterday. When you trust yourself enough to turn pro, You’re entering into a covenant with those you seek to serve. You promise to design with intention, and they agree to engage with the work you promised to bring them.
~ Seth Godin
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Quit your yakkin’ and get busy. Quit wasting time obsessing about pimping your ass and checking your stats. Instead, MAKE stuff. Make AMAZING stuff. Make stuff that is so good that people have no choice but to find out about it. Otherwise, you REALLY are just wasting your time. This game is already TOO hard and TOO BIG a time suck to fritter away on what is, for the most part, a big ol’ distraction.
~ Hugh MacLeod
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It’s pretty safe to say, that when you finally come up with your million-dollar idea, nobody is going to understand it at first. They many not laugh in your face outright, but they’ll probably scratch their heads, at least.
~ Hugh MacLeod
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Stone isn’t naturally malleable, and yet, Japanese artist Hirotoshi Ito (previously) carves his sculptures to make the material appear as if it can be unzipped or sliced with a butter knife.
~ Grace Ebert from, https://www.thisiscolossal.com/2022/06/hirotoshi-ito-stone-sculpture/
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I’ve only just recently learned of This is Colossal. Only a few weeks into following them—RSS for the win!—and they are definitely living up to their self-assessment.
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So I make it really simple. I’d say art is: “That which you have no choice but to do, because your soul demands it”.
~ Hugh MacLeod
Yes, it’s a fairly flawed definition. But it illustrates something that most people don’t get about artists or entrepreneurs. We do it, because if we don’t, life feels empty. The downside being, it doesn’t exactly come with an easy life.
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