Adam McClellan | Double Your Profits, Double Your Fun

April 25, 2023

On Castbox.fm — Adam McClellan | Double Your Profits, Double Your Fun

How can Parkour coaches and gym owners enhance their programs and business practices to better serve their clients and staff while addressing unique challenges?

A coach explores the challenge of bridging personal values with the priorities of clients.

What’s the path that my students and their parents, if they have them, are going to walk through and make that really easy for them to do? It might start as just starting or beginner program. And then there might be another choice, take this path, or that path. Here’s the value in one, here’s the value in the other, but let them decide, give them the freedom to choose.

~ Adam McClellan (3:42)

The conversation addresses challenges faced by Parkour coaches and gym owners in aligning their values with those of their clients. It emphasizes understanding that parents often seek benefits like confidence, discipline, and community for their children, beyond athletic skills. Strategies for effectively presenting program options to clients and balancing simplicity with flexibility are also discussed.

The discussion explores broader topics such as staff management, including gaining buy-in for new initiatives and recognizing individual strengths within the team. Insights are shared on leadership, trust-building, and leveraging the collective wisdom of experienced professionals to guide conversations and decision-making.

Takeaways

Understanding client priorities — Recognizing that clients may value outcomes like confidence, discipline, and community over purely athletic development.

Balancing simplicity and choice — Creating guided pathways that provide clear options without overwhelming clients with too many choices.

Implementing upgrade programs — Offering higher-value, optional services as a way to grow the business without alienating existing clients.

Gaining staff buy-in — Addressing the challenge of aligning staff perspectives with the goals of new initiatives and higher-priced programs.

Trusting team members — Encouraging leadership through identifying and developing individual strengths within the team.

Shifting presentation strategies — Adopting a flexible and discussion-driven approach to group sessions, allowing collective wisdom to guide outcomes.

Bridging knowledge gaps — Helping clients and staff see the value of programs through tailored explanations and processes.

Navigating pricing challenges — Exploring ways to offer premium services without making clients feel pressured or alienated.

Adapting leadership styles — Understanding that effective leadership involves trust, delegation, and allowing room for learning through mistakes.

Leveraging group insights — Recognizing the value of collaborative discussion for solving complex problems and generating new ideas.

Addressing misconceptions in coaching — Acknowledging that coaches may need to adjust their expectations to align with client priorities and perceptions.

Resources

Parkour Generations — A global organization promoting Parkour through classes, events, and community.

adam.mcclellan@parkourgenerations.com

(Written with help from Chat-GPT.)

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Self-reliant

April 25, 2023

Being self-reliant is critical. To make yourself less dependent on others and so-called experts, you need to expand your repertoire of skills. And you need to feel more confident in your own judgement. Understand: We tend to overestimate other people’s abilities—after all, they’re trying hard to make it look as if they knew what they were doing—and we tend to underestimate our own. You must compensate for this by trusting yourself more and others less.

~ Robert Greene

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Active resistence

April 24, 2023

The first time I rode one was nearly a decade ago, in Kyoto. The electric bike I rented was huge and unwieldy, but that tug of its motor never left my mind. I went to climb a hill and it felt as if a giant had gently placed his hand on my back and pushed me forward. That stupid smile has been on my face ever since.

~ Craig Mod from, Electric Bike, Stupid Love of My Life

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With that name, this guy is clearly awesome, right? If you want to go down a fun rabbit hole, do some searching for “how popular is” and “usage of” with your first name. Yikes, statistics. But I also like this piece because it’s about bicycles. In particular, it’s about electric bicycles which I have been very intentionally ignoring the existence of, for fear of developing a yearning for another bicycle. *ahem* I digress.

What I really love about Mod is that a few years ago he took down everything he was doing, which was all free to read with a “hey please support me” …and he said, “hey guys, please support me, I’ll go write and photograph and I share it with you.” And it worked.

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Unlearning how to pose

April 23, 2023

The old and the very young have always held sway for me because of bald and unerring candor, and the lack of affectation. They had either stopped posing or had not yet learned to pose.

~ Mylinh Shattan, from “Old Age is Not for the Young”

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Intentional or not, I’m awarding style points for the innuendo which Shattan’s use of the word bald brings to that first sentence. Beyond that this piece is the epitome of fusing a personal story with an overview of a book. I’ve not done that often—if at all, sorry, I’m too lazy even to search—in short-form as she has.

But in classic “this stuff is me doing my personal reflection with the garage door up” style, it occurs to me that I do do it a lot in micro-form. Basically every one of these my missives combines something I found lying about, a bit of commentary about it, and then my personal thoughts or stories. Am I draw to other writing which is of similar form? Am I unintentionally writing within some genre whose name I know not? Am I crazy? Am I insane? (Am I the victim of evil doers out to destroy me? Perhaps. I don’t know what it is— a deep-fried feeling I guess.)

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Kill it. Kill it with fire.

April 21, 2023

It was the briefest slice of light, a telltale shimmer, that revealed you. It glinted up your thread, running down from the ceiling to the lamp sitting incongruous in the middle of an unpacked living room. Did you stow away in that lamp, riding rough in the back of the moving van, those three long evening hours? I hope you did. You deserve this space as much as we do.

~ Peter Welch from, To the Tiny Spider That Came With Us From Brooklyn

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I don’t want to say I aspire to write as well as Welch. (I do. Just don’t want to say it.) I stumbled on his stuff pretty late in his writing arc. This piece makes me happy. Go ahead, click, it’s not too long. Perambulate through it. The more you perambulate, the better will be the ending.

…unless you don’t like Welch’s writing. Then ¯\_(ツ)_/¯ move along. Nothing to see here.

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Shoes on your feet

April 19, 2023

A degree on your wall means you’re educated as much as shoes on your feet mean you’re walking. It’s a start, but hardly sufficient. […] Just as you can walk plenty well without shoes, you don’t need to step into a classroom to understand the basic, fundamental reality of nature and of our proper role in it. Begin with awareness and reflection. Not just once, but every single second of every single day.

~ Ryan Holiday

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Mwah wah wa wah wah

April 19, 2023

Friends’ mouths vanished. I roamed shops and streets suddenly filled with featureless people, their speech now as indecipherable as that of Charlie Brown’s invisible schoolteacher: wah wah wah wah wah. Whenever I saw the masks and thought of all they had erased, I felt dismay.

~ Rachel Kolb from, How Masking Changed My Experience of Being Deaf

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I read lips quite well thanks to lifelong hearing impairment. When I was intensely working to learn and use French, it took me a while to realize that my subconscious lip reading was causing me trouble. Somehow, someone speaking French caused this subconscious stress from some part of my visual processing brain. I really don’t have words to describe it. I did not realize any of this, until I noticed I had developed a habit of not looking at people when they spoke French.

Obviously, masking affected people who rely to any extent on reading lips. But during our Era of the Masks I’ve been wondering how much the loss of visual information effects everyone. Everyone reads lips. And suddenly you’ve lost that visual comprehension component. Even if it’s subconscious, that’s going to effect us.

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Jimmy Davidson | Inescapable Fundamentals of Business

April 18, 2023

On Castbox.fm — Jimmy Davidson | Inescapable Fundamentals of Business

What are the challenges and strategies involved in building a successful Parkour-based business?

Identifying a niche and understanding your audience transforms Parkour teaching into a viable business.

If you are trying to sell to everybody, you end up selling to nobody. So you really need to understand what a niche is like, what is the very hyper specific area and group of people and specific avatar that you’re trying to sell to?

~ Jimmy Davidson (3:31)

The conversation explores the challenges of running a Parkour-based business, emphasizing the critical nature of understanding fundamental business principles. Jimmy shares insights about how entrepreneurs often lean on their Parkour experience but struggle to apply it to business challenges. Key topics include the importance of defining a niche, understanding the target audience, and recognizing one’s knowledge gaps.

The discussion also touches on the larger mission of spreading Parkour and the joy of movement to a million people. There is a clear focus on maintaining alignment with this goal while scaling the business and supporting the broader Parkour community. Jimmy acknowledges the tension between pursuing mentorship and staying dedicated to their existing business endeavors.

Takeaways

Understanding fundamental principles — Running a business requires mastering basic skills like sales and identifying a target audience.

Acknowledging unknowns — Entrepreneurs often face challenges because they don’t know what they don’t know.

Defining a niche — Trying to appeal to everyone can dilute the effectiveness of a business.

The role of mentorship — Supporting other entrepreneurs can extend a shared mission without diverging from core goals.

Mission-driven business — A clear purpose, like teaching a million people Parkour, can guide decision-making and strategy.

Resources

Fix This Next — by Mike Michalowicz, on identifying and solving business needs in order of priority.

Freedom in Motion Gyms — Parkour gym business with locations in Southern California.

@jimmydavidsonpk on Instagram, and Jimmy@freedominmotiongym.com

(Written with help from Chat-GPT.)

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Thank you

April 18, 2023

When someone reveals something that they’re struggling with, or something painful that happened to them, I often find myself saying, “I’m so sorry, thank you for sharing that with me.” Let’s acknowledge that you’ve just said something, that there’s nothing I can say that’s gonna lift that pain. By saying that, you’re focusing the conversation on what they’ve disclosed to you. You can also talk about how you’re talking about it. You can say, “I don’t know what to say right now. But I just want to tell you, I’m really sorry to know that.”

~ Anna Sale

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Discipline

April 17, 2023

To create a meaningful work of art or to make a discovery or invention requires great discipline, self-control, and emotional stability. It requires mastering the forms of your field. […] When you look at the exceptionally creative work of Masters, you must not ignore the years of practice, the endless routines, the hours of doubt, and the tenacious overcoming of obstacles these people endured.

~ Robert Greene

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Firsthand

April 17, 2023

Everyone is heavily influenced by what they’ve experienced firsthand, because what you’ve experienced is more persuasive than something you read about.

~ Morgan Housel, from Rare Skills

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That’s one small insight from a bunch in an article nominally about finance. Most of the others also apply to life generally. What’s that old saw from Twain? Something like, “holding a cat by the tail, you’ll learn something through experience that can be learned no other way.” I find it fascinating that, although I’d wager none of you have done that with a cat, we all have a good idea of what we’d learn in the doing.

Related, I once managed—mostly successfully—to wrangle a 6-foot iguana which had horrifically befouled itself, into a warm, steamy shower enclosure, myself remaining outside. It occurred to me to use long oven mitts, to grab from behind, and to keep her oriented so her thrashing tail swung in a plane not including any of me. Through that experience I learned a lot about an iguana’s claws, the true range-of-motion of that body plan’s limbs, and the level of focus and determination she had from millions of years of evolution. We also developed a new relationship: me, wary. Her, indefatigable drive to some day murder my pasty, clawless ass.

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A form of movement

April 16, 2023

If you do not have a movement practice or access to a good movement teacher, then finding a physical practice that you enjoy and makes you feel empowered is a good place to start.

~ Soisci Porchetta from, «https://www.humanpatterns.net/blog/2018/10/3/why-we-should-all-have-a-form-of-movement-practice»

You already love moving, (or nothing I write is going to convince you.) The only question then is where are you in your journey? Are you in the age of roots, fire, water or air? It’s very important to realize there are going to be major transitions in one’s journey through life. I consider myself typical in that movement played a huge role when I was young. There was a significant period in my 30’s where I lost the plot. I was lucky that I didn’t lose touch with movement for too long. Looking back from 20 years on, I believe that I was trying to hold onto an identity.

At the time, what I was doing was a big part of who I saw myself as. I didn’t understand that who I am, was going to change—is supposed to change! Naive, I denied the feelings which were suggesting I change. As I said, it turns out I was lucky.

As is often the case: No takeaway. Just food for thought.

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