Publishing Platforms

Publishing while maintaining perspective

November 3

This is perhaps the greatest conundrum of our current technological era: the desperate need to connect with one another, because it is our only hope of survival; combined with the fact that nearly all the means of connection available to us are deeply—possibly irredeemably—fucked. Syndication, as I am currently experimenting with it, is then an effort to try and navigate that terrain, to find some productive way to play in the outskirts, to let the work out into the world while (hopefully) minimizing the misery that is reflected back.

~ Mandy Brown, from https://aworkinglibrary.com/writing/peasant-woodland

Yes, to everything from Brown (and not just this particular piece.) Beautiful thoughts therein around why one should “publish own site, syndicate elsewhere (POSSE)”—my methodology since the beginning.

Unfortunately, the Internet went from “publishing your own stuff is difficult”, straight to “it’s easy to publish on platforms other people control.” To this day, it is still quite difficult to get your own domain name and begin publishing in a way that you control your own content. Worse, we went from people discovered and read your stuff (back in the “publishing your own stuff is difficult” era) to the now where no one can find or read your stuff regardless where you publish it (unless you pay money to the platform brunch-lords.)

Fortunately, if you have a little bit of time and a little bit of curiosity, you can still find everything that people are publishing.

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Common sense

September 9, 2020

It’s easier for Artist Today to post to Medium than it is to build her own site so Artist Tomorrow has a place to live when yet another publishing platform dies or becomes watered down by crap. It takes hard work and conviction to build your own thing — and it takes relationships, which are greater investments than ad dollars.

~ Steven Pressfield from, https://stevenpressfield.com/2017/01/common-sense/

slip:4useco1.

I’m nobody. Nobody’s asking me why I’m not posting on Medium. Although, come to think of it, people do ask me why I don’t post on LinkedIn, and some people ask why I left Facebook… Anyway, you didn’t ask, but you’re still reading.

Truth be told, all the problems come from you, the aggregate readers (viewers, etc.) on the Internet. You have avoided doing the slightly-harder-than-droolingly-easy work of finding and following the things you care about. It’s easy to open an account on feedbin.com and to start following what you want to read. (And if something doesn’t play well with FeedBin, then it’s not actually on the open Internet and I encourage you to shun and shame it.) If you actively follow the things you care about, (using the Internet and software of course,) then you don’t need the middlemen; you don’t need the search engines and the social platforms.

Aside: Exactly ZERO percent of the stuff I share and talk about on this blog is discovered by search engines or social networks. (Just checked, and I have 485 things queued up as “that’s interesting, I should read it more carefully and look into it.” It was 486, until I created this post.) The kernels are found through my actively following many hundreds of different things. I receive exactly ZERO email newsletters [that’s a lie, I route a precious few into FeedBin :] Sure, I may go down search engine or social network rabbit holes learning more. But the things I care about I follow intentionally.

Once you start following things, you might even grow to love those things. One day you’ll realize that you even value those things so much that you voluntarily throw some money at them to support their work.

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