How can Parkour coaches and gym owners enhance their programs and business practices to better serve their clients and staff while addressing unique challenges?
A coach explores the challenge of bridging personal values with the priorities of clients.
What’s the path that my students and their parents, if they have them, are going to walk through and make that really easy for them to do? It might start as just starting or beginner program. And then there might be another choice, take this path, or that path. Here’s the value in one, here’s the value in the other, but let them decide, give them the freedom to choose.
~ Adam McClellan (3:42)
The conversation addresses challenges faced by Parkour coaches and gym owners in aligning their values with those of their clients. It emphasizes understanding that parents often seek benefits like confidence, discipline, and community for their children, beyond athletic skills. Strategies for effectively presenting program options to clients and balancing simplicity with flexibility are also discussed.
The discussion explores broader topics such as staff management, including gaining buy-in for new initiatives and recognizing individual strengths within the team. Insights are shared on leadership, trust-building, and leveraging the collective wisdom of experienced professionals to guide conversations and decision-making.
Takeaways
Understanding client priorities — Recognizing that clients may value outcomes like confidence, discipline, and community over purely athletic development.
Balancing simplicity and choice — Creating guided pathways that provide clear options without overwhelming clients with too many choices.
Implementing upgrade programs — Offering higher-value, optional services as a way to grow the business without alienating existing clients.
Gaining staff buy-in — Addressing the challenge of aligning staff perspectives with the goals of new initiatives and higher-priced programs.
Trusting team members — Encouraging leadership through identifying and developing individual strengths within the team.
Shifting presentation strategies — Adopting a flexible and discussion-driven approach to group sessions, allowing collective wisdom to guide outcomes.
Bridging knowledge gaps — Helping clients and staff see the value of programs through tailored explanations and processes.
Navigating pricing challenges — Exploring ways to offer premium services without making clients feel pressured or alienated.
Adapting leadership styles — Understanding that effective leadership involves trust, delegation, and allowing room for learning through mistakes.
Leveraging group insights — Recognizing the value of collaborative discussion for solving complex problems and generating new ideas.
Addressing misconceptions in coaching — Acknowledging that coaches may need to adjust their expectations to align with client priorities and perceptions.
Resources
Parkour Generations — A global organization promoting Parkour through classes, events, and community.
adam.mcclellan@parkourgenerations.com
(Written with help from Chat-GPT.)
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