New medium, same challenge

The need for such a contest more than 100 years ago is revealing enough, but the reaction of the judges to the prize-winning plan turned out to be even more so — and it says a lot about why business models for audio production and broadcast remain a struggle.

~ Julia Barton from, In 1924, a magazine ran a contest…

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If one squints slightly, it’s all just the same issue: Things consume resources—radio, TV, podcasts, web sites for blogs, social media platforms—and take people’s time to create. It’s not possible for everyone to listen (read, web surf, etc) to everything for free, because reality is real.

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