I think I’m doing better work than ever, and it is getting noticed, it just doesn’t tip the needle anymore. I’m not suffering for traffic, but “new” traffic is definitely coming from unusual and unpredictable places that are nearly impossible to capitalize on.

~ Brett Terpstra, from Back in my day…

The root of the problem is simply that the pendulum swings. Back in my day (me saying that, although the “day” is the same as Terpstra’s) it took a bit of technical chops to really be using the internet. Those with the chops, also tended to build things; not necessarily build from scratch, but at least use the tools others built from scratch to build things. The big thing we all built was the Web. Today, people don’t much use the Web, and precious few still build the Web.

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