Start the clock

I sometimes talk about “moving forward” as a default mindset I have. For example, all other things being equal, go to the airport and wait in the terminal, not a home. But in the end, it all boils down to my having deeply apprehended the lesson that the first 90% of everything is vastly easier than the second 90%. So I generally tend to do-now, rather than wait.

It struck me that this has become a kind of dividing line between success and failure within my team. Those who haven’t worked out haven’t been able to start the clock or return the ball very quickly. It’s not just my team—it’s a source of frustration that fills the letters and dispatches of just about every great general, admiral, and leader throughout history.

~ Ryan Holiday from,


Unfortunately, in my case, do-now can become a millstone upon which one can be ground to oblivion.